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Quackbeer

Beer created, produced and sold in a small community in Washington DC, USA.

The small factory is located in Quackenbos, hence the beer was named in its honor. The main requirement of the project was the illustration. The challenge was in creating a brand that would stand out in a market where locally produced beers is very high. The white neck duck is a migratory specie, often spotted in the area and was chosen as the brand ambassador since the company was established by Brazilian and Salvadorian immigrants. An illustration was designed and color pallet variation was applied to it, to identify the five types of beer. Amongst the designed pieces: logo, monogram and label.
Client
Quackbeer & Co.
Category
Graphic Design / Packaging and label.
Start
2017